PRESS RELEASE
02 June 2010
Young adults moving into their first homes tend to forget to insure themselves and their property.
However, online services make insurance needs easier to manage.
Tapiola has launched a new home and personal insurance package, i.e. Tapiola UNDO.
UNDO is only sold over the Internet.
The Finns tend to insure their property better than themselves. Despite that, less than 50% of the people living in flats in particular have taken out a home insurance. With regard to insurances of the person, the percentage is even lower than that. Tapiola UNDO home and personal insurances are comprehensible and easy to manage. With the help of insurance cover, consequences of a damage or loss can be undone, hence the name UNDO.
Tapiola UNDO is designed for young people over 18 years who live in Finland. The home insurance cover is extensive and can be taken out for a rented or owner-occupied flat of maximum 90 square metres. The insurance cover can be complemented with UNDO personal insurance including accident and traveller’s insurance.
The premiums can be paid monthly or in 1, 4 or 6 instalments a year. The price of UNDO Home Insurance is at lowest EUR 6 a month and personal insurance EUR 7 a month. Number of instalments does not affect the total price.
UNDO is a convenient first insurance intended especially for young adults or adults living alone. When situations in life change, or the customer has gained some wealth, it is advisable to consider the insurance cover as a larger entity.
Tapiola UNDO is entirely electronic
Nowadays the Finns gather information mostly from the Internet. In addition, most of us take care of our banking needs online. Social networks make an important communication and reference tool especially for the youth. Tapiola focuses heavily on electronic services, and for instance claims matters can almost entirely be taken care of online or by using self-service devices at offices. The services must be available online, since the customers are already there.
Taking out UNDO insurances online is both easy and fast. The insurance cover and limitations are listed on our website. UNDO is completely electronic all the way from taking out insurances to paying premiums. Furthermore, claims can be completely filed over the Internet. The insurance documents are instantly available at Tapiola Online Service that is accessible with online banking codes. Therefore, UNDO is both modern and ecological.
UNDO products and services have been developed by making use of social media. Tapiola collected accident and damage stories from young people through Facebook. An advertisement campaign on Tapiola UNDO is also running on Youtube.
tapiolaundo.fi
Tapiola Corporate Communications